Monday, 28 September 2015

SEO Tips for Your Images and Image-Based Website

Image-based website optimization is very necessary for your respective website. Regarding SEO, image optimization should be used. Only flash websites are not suitable according to SEO guidelines and friendliness. Reason is that Google and other search engines can see text with images.  You should do image optimization for your website to get top rankings in search engine result pages. Although, there are many different things.
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Always Try Different Editing Tools for Image

To make your image attractive and looking good, You will have to use some editing tools for image editing. For this, you need to go on software editing tool, which is installed on your PC. There are various image editor simple online tools available on the Internet. You can use of these tools. You can change image size, color, resolution, image format etc. 

Maintain a Balance Between File Size and Usability  

Sometimes problem with images is that they do not see clearly if they have big size. Now the most important thing is that for SEO, lower picture resolution is better. But this is not good for visitors. So, you have to maintain balance between image size and picture clarity.

Use Most Suitable File Types

You should always use most suitable file types. If you compare BMP and JPEG, then you will find the same size of BMP and JPEG. Quality of JPEG will be less than the size of BMP.
 
Use Image Sitemap

If it can be possible then create an image sitemap and use of it. It will be same as website sitemap. It will point or show all the images of your website. So, it will easier to find your images in search engine. This process will help to index your images. You should try to insert relevant keyword, when you create link on the image.

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Saturday, 26 September 2015

Developing SEO Strategies Using Social Media Marketing

Mostly business owners use social media marketing for their business and its online presence. In the past days, SEO has limited capabilities. Now-a-days, SEO became the critical part of online marketing strategy. Many business websites or business owners use seo and other marketing strategies to increase the visibility of their online presence. 

For companies, It is necessary to use of  SEO link building to extend their business. Businesses or companies should understand SEO (Search Engine Optimization) and its strategies and should understand its clear ideas that how search engine performs. 


Although SEO (Search Engine Optimization)  is the process of increase the visibility of any website. So, ranking of any web page depends on its link building strategy and search engine.    

Continuing updates algorithms and filters make seo very important and maintain link building strategies. Every web page should be in proper way and optimize. Many websites are uploaded on the Internet in a day. Every web page contains keywords- which should be relevant to your business services and products. 

Keyword and key-phrase  both are very important for crawlers (spiders) used by Google or any other search engines. Content plays important role to increase your website ranking. So, every page content of your website should be unique. 

Social Media Marketing 

Social awareness is very necessary of your business or company. To get success, You should be well known about social media and marketing your business or page on it. Companies must include demographics in their strategies and other things. 
So, branding of your webpage on social media like Facebook, Twitter, Google+, LinkedIn, Pinterest etc. is very necessary. Social media marketing is the strategy, where you can enhance your online business presence. 

Stay Connected with Social Media

Social media is the best way of marketing and increase the visibility of your business online. So, for the social media marketing, you have to stay connected with social media and networking websites. 
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